OnlyFans, the UK-based subscription platform that connects creators directly with fans, is in exclusive talks to sell a majority stake to San Francisco-based tech investor Architect Capital. The proposed transaction would value OnlyFans at about $5.5 billion, exceeding the valuations of peers such as Substack and Patreon, and could set the company on a path to a possible public listing by 2028.
The company reported fiscal year 2024 revenues of $7.22 billion and pre-tax profits of $684 million. Those results underscore the commercial strength of OnlyFans’ direct-to-fan subscription model, which supports creators across a range of content categories and sustains engaged fan communities.
OnlyFans has navigated regulatory scrutiny and cautious relationships with some financial partners because of its association with adult content, but has continued to grow and diversify its offerings. Securing investment from Architect Capital is expected to provide capital and strategic resources to address these challenges and improve services for creators and subscribers.
Architect Capital’s interest signals confidence in OnlyFans’ market position and growth prospects. The investor has indicated a long-term strategy for scaling the business, including potential operational enhancements and expansion initiatives aimed at broadening monetization opportunities.
The potential deal represents a notable shift for the platform and could accelerate its role in the creator-driven economy. For investors and industry stakeholders, the transaction would highlight continued demand for businesses that enable direct monetization between creators and audiences.
As OnlyFans pursues these growth initiatives, the platform appears poised to further influence digital content distribution and creator monetization, offering new avenues for creators and fans to connect and transact.
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