September 2025 marked a significant period in OnlyFans history, with billion-dollar business developments, record-setting creator earnings and shifts that underscore the platform’s expanding potential for creators and agencies.
One notable development is Stimulus, an AI-powered sales assistant built to help models and management agencies convert fan conversations into paid sales on OnlyFans. The tool is positioned as a way to boost revenue while reducing manual messaging work.
Stimulus automates upselling and cross-selling by recommending content from a creator’s media library and steering conversations toward conversion. It provides round-the-clock engagement and instant replies to maintain fan interest when creators are offline.
The assistant adapts to individual creators by learning their messaging style and tailoring offers based on fan preferences and past purchases. It supports sales of custom and pre-recorded videos, interactive live streams and promotional campaigns, aiming to streamline content monetization.
The platform also includes analytics and workflow automation to track sales patterns and automate routine tasks. Integration is promoted as straightforward, with a direct connection to OnlyFans that does not require coding.
Stimulus is marketed to models seeking higher earnings with less manual effort, agencies scaling client operations, new creators learning content sales and high-volume creators overwhelmed by messages. Its emergence comes as OnlyFans broadens beyond adult content, amid reports of an $8 billion sale and publicized high earnings by creators such as Sophie Rain.
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