OnlyFans, the UK-based subscription platform, is reportedly in exclusive talks to sell a majority stake to San Francisco-based Architect Capital, a tech-focused investment firm, in a deal valuing the company at about $5.5 billion.
The valuation positions OnlyFans above some creator-subscription rivals such as Substack and Patreon, though below major social-media companies like Meta and Snap. Architect Capital has signaled plans for a potential initial public offering by 2028.
OnlyFans reported $7.22 billion in gross revenues and $684 million in pre-tax profit for fiscal 2024, results that underscore the platform’s commercial scale.
The company has faced challenges tied to its association with adult content, which has at times affected relationships with payment processors and investors. OnlyFans has been diversifying content to broaden its audience and reduce such risks.
A majority stake sale would likely bring fresh capital and strategic resources to accelerate product development, marketing and expansion into new sectors and regions, and could help position the company for a public listing.
Despite regulatory and reputational hurdles, OnlyFans’ recent financial performance and market position underline its significance in the creator economy. A strategic partnership with Architect Capital may influence the platform’s next phase of growth and mainstream investor acceptance.
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