OnlyFans has announced a partnership with a major record label to launch an exclusive music streaming service aimed at providing subscribers with direct access to top-tier artists and unique content.
The service will stream intimate live performances, offer behind-the-scenes footage of creative processes and personal moments, and provide early releases of new music to paying subscribers. Content will be positioned as exclusive to the platform, unavailable through traditional channels.
For artists, the platform aims to expand monetization beyond album sales and standard streaming royalties by leveraging OnlyFans’ subscription model. The service is designed to help musicians build direct, personalized relationships with fans and generate additional revenue streams.
Industry observers say the move could alter how music is consumed and monetized by emphasizing exclusivity and closer artist-fan engagement. The new offering places OnlyFans in direct competition with mainstream streaming services such as Spotify, Apple Music and Tidal, while targeting fans seeking a more immersive experience.
The launch, backed by record-label collaboration, is scheduled to roll out with a slate of exclusive content and early releases as the platform seeks to establish itself in the evolving digital music landscape.
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